What we develop

Promotional Marketing and Merchandising

Marketing activity applied to products, services or brands, envisaging, through interaction with the target audience, to achieve the strategic objectives of developing the brand, sales and loyalty.

Expertise

We use and execute all of the techniques, means and instruments of promotional marketing, at all levels, in all campaigns that involve:

promotions with free distribution of prizes, through contests, draws, gift certificates or similar operations;

actions constituted of offers, discounts, sales, exchanges, collections, free samples, gifts, and sales conditioned to any items relate

actions involving demonstration, tasting and samples;

marketing activities of incentive: sales competitions and programs that encourage productivity;

organization and implementation of fairs, exhibitions, conventions, seminars, meetings, encounters, forums, symposiums, conferences, courses, festivals, competitions, parades, parties, events, contests, shows, sponsorships, cups and circuits;

activities of window dressing, store design, decoration, exhibitions, displays and technical exhibition in general;

promotional coupons, point-of-sale materials;

corporate identification;

merchandising actions;

press relations and public relations;

direct marketing, DBM, CRM, telemarketing, call and contact center;

sports, cultural and social marketing;

research;

relationship marketing, endomarketing;

events of any nature, corporate, social, cultural and sports, including the launch of products;

gifts;

pharmaceutical marketing.

Compart counts on a specialized division in pharmaceutical business, envisaging not only the exposure of products, but mainly the establishment of relations with the target audience, increasing prescriptions, and the turnover of sales and products. It was a pioneer in the concept of demand through Transfer Order projects, which count on integrated field information with the distributor.